Check-out Michelle’s Leadership Autobiography:

From BAD to BADASS Leader – 12 Leadership Lessons

Author, Michelle D. Reines

MDR Coaching & Consulting, Inc. is thrilled to have two distinct brands. MDR is our traditional leadership development brand and Badass Leader is our hip, trendy more progressive brand. We leverage a hybrid of both brands as needed or requested. 

Why Badass Leader?

Our Badass Leader brand and book “From Bad to Badass Leader” was born out of a desire to create an approachable, edgy, humorous, and relatable leadership resource to serve powersports & watersports dealers and brands in maximizing overall performance success by combining our passion for people, work, & play!

From Bad to Badass Leader, is about Michelle’s journey and lessons learned while progressing from being an ass as a boss, in pursuit of becoming a badass leader.  How she defines “Badass” is, being intentional about who she wants and needs to be as a leader.  Early, in her leadership journey, she was oblivious to the impact she had on people!  She didn’t understand the art of leading people and building badass teams; the people-part can be the most challenging for many leaders; it certainly was for her.  She’s excited to share her lessons learned, in hopes of provoking you to awaken the badass leader within; learn how to transform yourself, your team, and your organization.

We invite you to visit to learn more about this unconventional, serious, yet playful brand.

Grab your ear buds and check out these Badass Leader Podcast interviews!

From Bad to Badass Leader

Are you a Badass Leader?


Check-out Michelle’s book on Amazon!